Services:
Campaign Strategy Development
Communication Management
Big Data Analysis
AI and Data Technology Implementation
Media Outreach and Viral Campaigns
Problem: Román Cepeda needed an effective campaign strategy to win his first mayoral election in Torreón, Coahuila, and subsequently, his re-election in 2024. The challenge was to create a robust communication plan and leverage advanced technologies to secure voter support.
Solution: For his first candidacy, we developed a comprehensive campaign strategy that positioned him as the frontrunner, successfully securing his victory. During his tenure, we managed his communication efforts to maintain and enhance his public image. In 2024, for his re-election campaign, we employed advanced big data analysis, data technology, and artificial intelligence to design a cutting-edge campaign. Additionally, we executed a viral media campaign to maximize his reach and engagement with the electorate.
Results: Both campaigns were highly successful. In his first run, Román Cepeda won the mayoral seat. For his re-election in 2024, the use of big data and AI, combined with a strategic media outreach, led to another decisive victory. The innovative approach and effective communication strategies solidified his position and demonstrated the power of data-driven campaign tactics.